It seems that as the unemployment rate rose and the economy did a swan dive, people are foregoing their Egg McMuffins and Croissanwiches at fast food restaurants on their way to work. Since fewer people are driving to work and scarfing their fast food breakfast on the way, and even those who are still working are pinching their dimes to make dwindling ends meet, on-the-go breakfast sales are falling by the wayside. “There is a direct correlation between unemployment and breakfast sales,” says Jeffrey Bernstein, an analyst at Barclays Capital.
According to a recent article in the Washington Post, Burger King reports that traffic increased at every meal except breakfast. So it seems that, what might have been a blessing in disguise, i.e. fewer people eating low quality, high fat, high salt, factory farmed food in the morning, they are making up for it by eating more fast food later in the day. What a shame. This seems like a prime opportunity to rethink breakfast, even for those who are unemployed.
It’s been drilled into us since childhood that eating breakfast is important, and that’s because it’s true! Eating a healthy breakfast means you will be less likely to crave fattening snacks during the day, and you’ll also have the energy to accomplish mental and physical tasks. So here is a renewed call for breakfast, the meal that ‘breaks’ the long ‘fast’ of night.
Breakfast can seem like an inconvenient chore, especially when you are in a hurry in the morning. A quick bowl of cereal is better than nothing, as long as its not a bowl of Fruit Loops or Oreo O’s, where the main ingredient is SUGAR. But there are so many fairly easy and quick options that there is really no excuse for not eating breakfast or for eating junk cereals and other unhealthy so-called breakfast foods.
Here are a few ideas to get you started and your day off to a great start with a nutritious, fast, and easy meal.
Eggs are nature’s original fast food. They cook very quickly and are an excellent, high-protein option for breakfast. We’ve been sold a bad bill of goods for years about how bad eggs are but the truth is, they do not cause an increase in cholesterol, nor do they increase the risk of heart disease. So enjoy, enjoy our wonderful, local organic and/or cage-free eggs for breakfast. Try them:
- over-easy on sprouted grain toast
- scrambled and tucked into a sprouted grain tortilla with cheddar cheese and salsa
- scrambled with leftover sauteed veggies and goat cheese
- scrambled with smoked whitefish or salmon, dollop of cream cheese, and capers
- hard or soft boiled with some tomato and whole grain toast
- any style with leftover baked potato fried in butter
Other yummy and easy breakfast ideas:
- fruit smoothie made with yogurt, frozen fruit, fruit juice, protein powder, banana, etc.
- whole grains (cooked the night before) such as brown rice, kashi, millet, or kasha (buckwheat) prepared
savory: with nutritional yeast, butter, and Bragg’s Aminos
sweet: with maple syrup, butter, cinnamon, chopped or dried fruit, toasted nuts -
tofu scramble: saute some onion, green pepper, mushrooms, crumble in tofu, seasonings, water.
fresh fruit in season with cottage cheese or Greek-style yogurt - Sprouted whole grain toast with almond butter, cashew butter, or Naturally Nutty flavored butter
These are just a few ideas to get you started and thinking about more creative ways to nourish your body in the morning using whole, fresh, local ingredients but that are still quick and easy to prepare. Convenience doesn’t have to mean microwaved frozen Kellog’s waffles. With just a wee bit of planning and stocking, you can have a great breakfast on the table in 10 minutes or less. Here’s to happy, healthy mornings including breakfast!
















